ANEMO
Anemo is a personal project that explores how AI can support creativity across every stage of the process.
From concept development and storytelling to visual planning and execution, this project tests how AI can be a tool that enhances ideas rather than replaces them.
From concept development and storytelling to visual planning and execution, this project tests how AI can be a tool that enhances ideas rather than replaces them.
As a bike rider, I’ve experienced how riding goes far beyond the machine. The wind, the sound, the solitude, the road itself, that’s what stays with you. It’s not about speed or specs. It’s about presence, emotion, and connection.
That’s why I created Anemo, a fictional motorcycle brand that doesn't focus on showing the bike. It focuses on what the bike makes you feel. Because real riders know it doesn’t matter if you're on a 150cc or a 1200cc. When you ride with feeling, everything else fades. What’s left is the moment, the memory, the motion.
Anemo exists for those who ride beyond the noise, beyond the shine, beyond everything.
Because in the end, the only thing that matters is the ride.
Anemo is a brand that doesn’t sell motorcycles, it sells feeling and that’s why none of their motorcycles is shown directly in this campaign.
